Aaron Abeyta or "El Hefe" as he is affectionately known to his fans, has been in the punk band NOFX for over 20 years. With his wife Jennifer Abeyta aka "Mrs. Hefe", they are the founders of Cyber Tracks, a Los Angeles based record label.
Over the past three years, the Abeyta's have been building Cyber Tracks in to a formidable label with strong deep-rooted punk influences. With a roster that showcases some of the best talent the punk scene has over the past quarter century (Counterpunch, Implants, Margate, Ten Foot Pole, This Legend, Warner Drive) the sky is the limit.
I was fortunate to speak with Cyber Tracks CEO, Jennifer Abeyta who explains the inner working of running a business, how the music industry has evolved, and what's in store for Cyber Tracks and the punk genre.